The Business Foundation is a critical stage in ensuring the success of any company.
Just like a house, the foundation of a business helps keep a firm strong and steady. A good foundation is the basis of everything a firm does. Sales, marketing, lead generation, none of these matters if your firm cannot stand on its own two feet. Having a stronger base will allow for a sales funnel that will be more effective and create more leads.
It is hard to want to look backwards while growing a business. There are many things going on all the time in the business world. Focusing on brand health, marketing and sales efforts are all things that ask for more immediate attention. That is why so many firms do not check up on their foundation often. It always feels like there is too much to do for a foundation check. That is why Magnacca & Associates offers a business foundation model and value proposition check to make sure your base is strong and will get you the results you need.
Magnacca & Associates business model uses the tools and techniques we have learned from the world of start-ups. These tools and techniques will help your firm focus on the key value proposition that needs to be communicated to the customer. Then the profit formula, processes, and resources to make your firm stand out against the competition.
Is your firm ready to strengthen its foundation and expand its operations? Contact us and schedule a consultation appointment and get your firms base strong and robust. Leading your firm’s brands to more growth and a better future.
Ensuring every pound spent is an effective marketing investment
The business model is not a financial spreadsheet but a framework for understanding the key drivers of success.
We use tools and techniques from the start-up world to ensure a focus on the key proposition being delivered to the customer and we then identify the profit formula, the processes, and the resources that make the offering not only better, but harder for someone else to copy or respond to.
We work with you to clearly identify and articulate the value proposition of your company as well as your products and services.
A value proposition addresses a pain point of a customer. It is driven by superior customer insight tapping into their rational needs as well as their emotional needs.
Customers want a great experience and benefits - features are not what drive sales.